about face

ABOUT: FEELING FLUSHED

THIS IS: Ultra-creamy, lightweight blush balm that glides onto the skin for a buildable wash of color + insane staying power

WHY YOU WANT IT: Transformative, cushiony formula melts onto skin for a diffused, natural finish. Super-star hydrators, hyaluronic acid + meadowfoam seed oil, serve up weightless, non-sticky nourishment + antioxidants for the skin

Available in 10 scintillating shades for a finish as subtle or intense as you desire.

P.S.: All about-face products are 100% vegan and cleanly-formulated.

Cheek Freak Blush Balm

DESCRIPTION

*Orders begin shipping on 1/25*

ABOUT: STRAIGHT BEAMING

THIS IS: A molten, crystalline highlighting fluid.

WHY YOU WANT IT: Light-reflective pearl suspended in weightless liquid creates an out-of-this-world glow. Layer for a beam like no other.

P.S.: Vegan, Cruelty Free, Formulated without gluten, phthalates, parabens or synthetic fragrances.

Light Lock Highlight Fluid

DESCRIPTION

*SHIPPING NOW*

ABOUT: SHADOW PLAY

THIS IS: An insanely pigmented, one-stroke eye crème with a built in sharpener.

WHY YOU WANT IT: Bulletproof color with staying power of 10+ hours in matte or pearly shades.

P.S.: Vegan, Cruelty Free, Formulated without gluten, phthalates, parabens or synthetic fragrances.

Shadowstick

DESCRIPTION

*SHIPPING NOW*

ABOUT: SHEER GENIUS

THIS IS: A nourishing oil-based formula leaves lips soft and shiny, never sticky.

WHY YOU WANT IT: Our summer collection was inspired by Halsey's wistful '90s nostalgia, blending citrusy brights and sunkissed pink and bronze to get you in that summer haze.

Three new, super juicy shades, including an iced mauve, a creamy cotton candy pink, and a translucent crystal clear.

This nourishing lip gloss is infused with a blend of lavender and peppermint oils, so it glides on smoothly and leaves lips feeling hydrated and soft. Coconut oil moisturizes and softens, while skin-smoothers create a glass-like shine, for fuller looking lips with lasting power. The shiny, never sticky formula is the perfect companion for any summer adventures that await you.

P.S.: Vegan, Cruelty-Free, Formulated without gluten, phthalates, parabens, or synthetic fragrances.

Summer Light Lock Lip Gloss

about-face matte eye paint on grey background

Here's what's new with Halsey's brand, about-face.

Halsey's brand, about-face, just released new colors for existing products and a new eye primer. Check it out.

Check Out Their New Colors and Let us Know what you think.

Everything Else

About-face Releases Whole New Line

ABOUT: PIGMENT PLAY
THIS IS: A powerful, one-swipe punch of color that delivers bold and buildable pigment.  
WHY YOU WANT IT: The matte powder formula swipes on easily for a smooth, no-budge, no-smudge finish.
P.S. Vegan, Cruelty Free, Formulated without gluten, phthalates, parabens or synthetic fragrances.

Color

Matte Fluid Eye Paint

hello we are back as little Frankenstein situation going on I don't know what happened here I just kind of playing around it turned into like a modern Frankenstein anyways I'm using the about-face fluid I painted this in the shade art of Darkness it is in their new fall collection Nails on my gosh anyways its jet-black I use this all over my eyes and to kind of just drawn some of these details and I really really like this a lot if you're going out for Halloween this would last you all night it's totally waterproof

Abby 

both of you guys are back today with another little makeup review I wanted to chat about about face beauty because I've just been really impressed with this brand so far and the uniqueness of their products so this is he not fluid IV and this is a liquid eyeshadow but this color is in replicant. Kind of like neon a teal color and I am completely obsessed with this would be great all over the lid or you could do some creative makeup with it too or in my case I just grabbed this on a little nail art brush something really small and precise and you can just deepen and drawn graphic little later so I thought he did today but yeah really impressed with these thing to wear really well so they last a long time throughout the day and then I have to pick up the shadow 6 as well so I got the color oh yeah oxide this is a matte white color so he can kind of see just a matte white and then I got acidic as well which is bright green

lush store with bath bomb and rainbow pool

Halsey dropped prices for her brand, about-face, Amber Heard Made false statements about the makeup she used, and more!

The Beauty Breakdown - April 29, 2022

what's up you guys I just created this would all look for a pay project I'm working on and I have literally can't even hold them up but there's so many look at all these super fun colors I was obviously very inspired got a little crazy on my hand but I used them all to create this look so all of them are you if I have pink eye have white I have he'll there's a matte blue I mixed like a green and yellow fresh chartreuse color I just had so much fun playing with you and I also use this shade sad song on my lips which is a beautiful so much fun I cannot read about these enough

at this point I am letting go I am letting God I'm going to add some glitter to make this slightly less insane I don't know why I thought adding glitter would make something look less insane and not more insane I'm visiting I'm visiting I'm trying to undo what I've done here literally all I had to use was white and blue and misses the chaos that I've created like why am I like this so this is the finished look it sort of ended up looking like clouds anyway but I think with these crazy lashes and the no eyebrows it's pretty cute but that's what challenges are for so now you got to try

Savannah Scott

MUA wearing a white makeup look on a red background

red square on a purple abstract background

How to wear white makeup after Labor Day, in defiance of the outdated and elitist rule.

How to Wear White Makeup (After Labor Day)

Challenge

White After Labor Day Challenge!

let's crush this challenge I've got the about-face fluid I paints and white and I also have the shadow stick and white I'm going to do the fiercest most gigantic white-winged priming with anastacio eye primer my goal here is fear I want to strike fear in the hearts of all that view this white went that was fun I want to take a moment to shout out this product this was used for the liner although I did purchase it I bought a few of them at fluid I paint and I use it mostly as a white so I can like light another colors so this is so versatile shout out about face and holding my baby

Beatrix

Crack out those liners and palettes for the chance to win 300 Supercoins and an extra special prize!

Watch Supergreat community members try to complete the most intricate beauty looks possible, for the chance to win a community award.

Watch Reviews on How to do The Most Intricate Beauty Looks

SGBA Challenge: Most Intricate Beauty Look

my name is kit to my pronouns are they then and I just wanted to share this look I did on my life earlier today, I did have black lipstick gone but I ate so I got off but the star of this look are these about face Matt I paint in Scream Of Consciousness and art of Darkness here is a warm swipes watch of both of them side-by-side for the red shade I just use the dope with applicator and put a little bit in the big shape I wanted and then cut it out with a brush and for the black I just used a small liner brush to outline the details and a tip and trick that I have for these is to wait a little bit for them to drive down before trying to blend out the trash I need to turn on for almost 8 hours and they have not budge to our priest

so this is the gray and this is the super great purple I just want to tell you guys again the horrible blending is on me I don't have any brushes right now so all those patching is there is just like me with my finger but seriously like look how this isn't cracking at all and there's no creases there's nothing the gray did perform a little bit better like it really just took one coat this one took two coats so I can imagine that like the darker color is kind of need a couple codes but it just dries down so well and the applicator is really awesome for doing precise things like I'm sure I could have done just like a really thin line or something like that and it would have dried down like really mad and perfectly and we've been really pigmented so now I'm kind of on an about-face streak so I think I'm going to show you guys another cool product that I liked by them

super quick review of halsey's Matt fluid I paid I've no other eye makeup on right now and I'm just trying it out for the first time so this is my first impression so I have a color cloned which is like a terracotta Brown I just grabbed it on my eyelids and diffused it was just my finger credibly easy it looks a little bit like a Lippy that's what it looks like in natural lighting once it's blurred out if it's a bit more reddish that's really blurred out on my eye so I'm pleasantly surprised by this color I think it's really pretty and wearable and can be like Smokey look as it's so easy to blend even for someone who doesn't really wear eyeshadow like myself bonus points the packaging is so pretty and the packaging that this came in is fully compostable as well so awesome right you'd be up location blendable buildable

Soraida

woman with makeup on with horns and flames

Break the rules and we'll give you coins!

Supergreaters celebrate July 3rd, Disobedience Day, by wearing makeup looks that they have been forbidden to wear.

Makeup Looks to Celebrate Disobedience Day

Beauty Blueprint

Disobedience Day Challenge! 

so this is my look for the Disobedience challenge when I was growing up I was not allowed to wear any make-up. Until I turn after 15 my Quinceanera I was allowed to wear mascara and lip gloss and the little bit of glitter here yet now I love to play with makeup and have fun with it I actually recreated this look for my famous makeup artist her name is Katie Jane Hughes and I thought what a perfect way to enter the Disobedience challenge right and yeah so now I get to play with makeup and get to like use eyeliner and whatever color I want and create any look that I want and that's what I love about makeup is so so much fun it's perfect for a Disobedience challenge what do we think do we like

I used all my fluffy blending brushes yesterday on a crazy Halloween look and I wash my brushes this morning and they're all wet so I'm going to try this fluid not I paint by about face this color is just so sick and I'm going to blend with my fingers so wish me luck right off the bat usually these types of things like these types of liquid applicators don't apply so well so I put too much product let me fix it up and then show you after I'm going to do a whole other review because now I want to try the other colors and I have a lot to say

I'm super stoked cuz about-face sent me their fall colors of the fluid I paint which is apparently a really do product that I've never tried I am insanely stoked I love about face I think that they're making really cool products they're making sort of different kinds of tools and shades and even the products themselves are really different and I think that a lot of celebrities sort of enter the beauty space thinking that it's going to be easy and we're going to buy their products without a thought and I feel like Halsey is actually doing it really correctly I post about about face like crazy and I think they like finally heard me so they sent me this up I'm going to film interview trying these and showing you my first impressions

in my opinion these about face Matt fluid I paints are some of the coolest liquid eye shadows on the market right now this Lavender is called freaked and I have it Blended out on my lower lash line a little bit and then the shade everything now is this really amazing lime green that I used all over my eyelid as the base for my eyeshadow look today please are really really smooth richly payment today not patchy and once they set down they are really really locked in place and I was a little concerned that they might be hard to blend out but they really are so so easy to work with you can use a brush you can use your fingertips and they will just blend out really nicely and evenly

Alex

so recently I've been really into wearing eyeliner or getting back into wearing eyeliner and I started trying out this new product and now it's my favorite then sentence sentence done it's about so what I have here is the about-face in the shape it's a really nice terracotta color like a brown brown brick redand it Blends out really nicely but it also stays put on my eyes right now I don't know if you can see it there it is so yeah totally worth it I think everyone should go out and try this out I definitely do have quite a few about face products in my cart right now that I want to purchase but

Anita

Video demonstrations of how to do Barbie-core makeup looks, according to real beauty lovers.

How to do Barbie-Core Makeup, A Step-by-Step Guide

The Barbie-Core Challenge 

hello my friend so this is my challenge entry for the barbecue or look I wanted to do something very classically Barbie so I did a pink cut crease with a little bit of iridescent glitter and then a monochromatic pink blush and lip one of the most important products for this look was the about-face not fluid I paint in the shade of ballet slippers or wait now this one is on point I don't know why I always want to say ballet slippers cut creases are not one of my strong suits unfortunately so this made it so much easier to kind of car valve that little did it right there and then I actually Top This Patrick top blush duo and she's that girl on top of the not fluid I paint it's also my blush and my lip like I mentioned earlier

Yasmine Alexandra

so first off it literally feels like I'm not wearing makeup and it's not creasing at all I've been wearing this for about 5-10 minutes it's so easy to lie I'm I'm kind of shocked I wish I blended it better but like I said I don't have any brushes but wow I mean it's it's just really really easy and I feel like that's kind of a feature of about face products is that like you don't have to be good you can kind of just do whatever and it looks cool I'm going to try this super great purpleso the first coat was a little patchy so I just want to show you guys how buildable it is I'm adding a second layer and it looks way better so I'm going to wait for it to dry I'm going to fix it up and I'm going to make a note

so I realize it's kind of hard to see with my glasses on but I put a second layer on just a little while ago and look at that color payoff so I don't have any other makeup on I couldn't tell so you can see that I'm not a pretty boy Lila, I do lean toward the oily siding in my eyelids I don't have any eyelid primer on and just look it's on there really well there's not a single Kris to be seen so it's very layerable and buildable you can also use it like a paint if you want to have a more graphic liner look as well so what do you guys think should I try some more colors let me know when there's this watches again they've hung on this entire time I've been rubbing at them so thank our

he's a greater is this is my first entry to a challenge and it's for the graphic liner challenge I was definitely inspired by the freckled Beauty live that happened earlier so this look is all about if you do your freckles and I hope you enjoy

so I am in the midst of trying out some of the new colors from about-face and these are the mat fluid I paints I bought Spectre which is the new orange I'll try that out later and I'm in the middle of trying out what's this new one called vertigo flowers which is their new green so so far I have a little bit on this side and I'm already just in love with the color I love a good slime green but I have the primer underneath and I'm going to test it out without primer on this side I'm going to put it on right nowall right so this site is without primer and this site is with primer and you'll give it a go see how it lasts throughout the day but usually the last a pretty good like I can't wait to try out that orange

so this is the about-face I paint it is a liquid eyeshadow out this gorgeous matte packaging and Ice watch to hear my hand at this is what it looks like Blended out I've decided that I'm going to give this away to a friend because I just don't see myself using a liquid eyeshadow with this dark but I'm really curious to try the other Shades in the line I see that they've got really beautiful colors I would totally try another color that maybe a little bit more Universal or moreI'm thinking on the word but yeah so you know it's dark I'm sure if it was nice for like a shadow color I'd be great but I'm going to try another color from the line hopefully soon otherwise I totally like this brand and the formula is awesome

Zameena 

sometimes you have to try a product in a bunch of different ways before you can determine if you really really like it and that is how I feel about this about face Matt fluid I paint this is the shade smell before it's a really control color as you can see I feel like there's a bunch of green in it I actually used it to carve out my Kris before I laid down this purple shade and it was really easy to blend looks really cute and something I also like about this is that you can get a really soft diffuse color so this isn't one of those liquid eyeshadow is where you feel like it's really heavy when it dries down staying power for me is a little bit on the lower end for a matte liquid eyeshadow the Ulta beauty matte liquid eyeshadow is definitely stay on my list but I've also been having a bad problem with creasing I've been trying a bunch of different eye primer is in my my eyeshadow still creases so overall I really just want to try different shades of this so I can get a more full form.

hello my friend I hope you're having a wonderful day I am in my unconventional makeup phase and I have no intentions of stopping anytime soon I'm really excited that I finally got to play it with this about faith Matt fluid I paint in the shade I think this is ballet slippers no on point and then for my little pasta lip to match I'm just using cheekbone beauties that liquid lipstick in the shade Nikki okay I will say these I should have paints do Kris on me I have very very heavy creases in my natural it though so I'm not really mad at that before this I had the shade smell before rain so I got this one and then also the white shade to try out I like these the colors are really why I continue to purchase them and then also just the convenience of a liquid formula I have to continue to try this particular color to see if smell before rain just creased more easily on me but overall I love it how he is doing and I love the shade range and this is a really fun look

hey so I have just sent received holidays new brand for about faith in this is the fluid I paint in the shade smell before rain so I'm going to do a little demo in the eyes Okay so I applied it with my finger I patted it out and there is absolutely no creasing it's like a very light kind of like khaki camel color and it is absolutely gorgeous like the perfect base makeup as well as I'd give us a 10 out of 10

Ryan K 

super great oh my god I've been MIA and I apologize life has been hectic so many things are going on but I did want to pop on here until you guys this rainbow eyelash look that I did here's a little closed up for you guys I also have a bit of 2 / 0 glitter and Moonstone and my brows this is all so 5 hours post look and it's holding up really well I am going to go wash my face now but I really wanted to show you guys and if you can't tell I did recently dyed my hair it's like this purpley red kind of color very Cherry Cola I'm going to try to find some time soon to hop on a live so we can all catch up

Sarah Jade

hey let's talk about what I use on my eyes to achieve this look we're talking about the about-face Matt fluid I paint my two shades courtesy of the super great Awards box 2021 thank you so much for great this is initiated white noise and this is in the shade lost-and-found let's do some swatches so this is just a dolphin and what I found is you need to work quickly with these you can use your fingers to spread them out or you can use a brush or an applicator the pains can mix which is really really nice but once it gets really thin they do Drive quicklyI've definitely found that it does dry quickly so you do need to work fast have a thicker layer if you plan on spreading it out cuz if you work just in thin layers it does drive down fast but it does not move it does not but I promise you this

Patricia J 

I use the about-face Matt fluid I paint for the first time today this is like a beige toned color I don't know the name because the sticker came off but I really enjoyed using it goes on really smooth I didn't experience and increasing at all and I feel like it's going to be budge proof just like their Shadow sticks you can see it here the later beige color and then I just went over the rest of my lid with a darker nude Brown shade just to get a really natural look today I think this is going to become one of my everyday go to products so the packaging kind of looks like a lipstick or lip gloss but it makes it super easy to use and here's just a Swatch of that color

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