about face

ABOUT: JUICY SQUEEZE
THIS IS: Super glossy, high-shine, nourishing lip balm that instantly melts onto skin, leaving behind a pigmented kiss of color. 
WHY YOU WANT IT: Infused with a deliciously fruity scent and a blend of lip-loving ingredients like pomegranate flower extract + cherry butter to help plump and moisturize.
NASHI PEAR (warm nude)PINK PIÑA (soft pink)PAMPLEMOUSSE (juicy rose)GUAVA CRUSH (pink coral)PEACH PUNISHER (cinnamon peach)WATERMELON TAKE (flamingo pink)BERRY SMASH (spring violet)DRAGONFRUIT FUSION (hot fuschia)ORANGE DAZE (red orange)CHERRY GOOD (cherry red)WICKED APPLE (bordeaux wine)KIWI FUZZ (nude cocoa)THE CRANBERRIES (spiced wood)DATE ME (deep espresso)SIZE:  1.8 g / 0.06 oz
P.S.: All about-face products are 100% vegan and cleanly-formulated.

color

CHERRY PICK

ABOUT: PIGMENT PLAY
THIS IS: A powerful, one-swipe punch of liquid eye color that delivers bold, buildable pigment. 
WHY YOU WANT IT: The matte liquid formula swipes on easily for a smooth, no-budge, no-smudge finish.
P.S.: All about-face products are 100% vegan and cleanly-formulated.

Matte Fluid Eye Paint™

ABOUT: MINI MAYHEMTHIS IS: A trio of ultra-bright eye paints in scaled-down sizes of our award-winning Matte Fluid Eye Paint™. Made with the same supersaturated formula you know and love, now in a grab-and-go set – Because size doesn’t matter when pigments are this good.
THE BRIGHTS


La Zona Rosa Watermelon Pink

Blue Monday Bright Blue Sky

Vertigo Flowers Lime Green

WHY YOU WANT IT: These pocket-sized pigments are perfect for tossing in your bag for on-the-go paint parties, unexpected overnights, festival weekends, and more. P.S.: All about-face products are 100% vegan and cleanly-formulated.SIZE: 3 x 1.2 ml / 3 x 0.04 fl oz

THE MINIS: MATTE FLUID EYE PAINT™ BRIGHTS

ABOUT: ENDURANCE
THIS IS: A flexible matte liquid lip formula that delivers long-lasting coverage and a powerful pigment load.WHY YOU WANT IT: It swipes on with one stroke for enduring, intense coverage.
P.S.: All about-face products are 100% vegan and cleanly-formulated.

Paint-It Matte Lip Color

ABOUT: POWER PLAY

THIS IS: Amplify, lengthen + lift lashes for a flake-free, smudge-proof finish. This multi-tasking, all-in-one mascara primes and delivers intense volume. Its elongated brush lengthens + separates lashes (even the shorties) for a fully-fanned-out effect. 

WHY YOU WANT IT: 

 98% agreed the mascara did not flake*
94% confirmed the product wore for up to 14 hours*
92% noticed immediately fuller lashes*
91% agreed the mascara built dramatic volume*
87% agreed lashes looked visibly longer*
Strong-hold formula that won’t transfer, flake or smudge

Formulated as an all-in-one primer + mascara
Infused with: Vitamin B5, Coconut Oil, Vitamin E + Castor Oil for extra conditioning + care to lashes


*In a consumer study conducted with 35 participants between the ages of 18-49

P.S.: All about-face products are 100% vegan and cleanly-formulated.
SIZE:  13 ml / 0.43 fl oz

Volumizing Mascara

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