In a 2019 article in The New Yorker, Rachel Syme argues that we are in the age of bathfluence. "In an era of wellness trends fuelled by social media, when everyone is practicing competitive self-care, the bathtub has become another theatre set, an opportunity to perform one’s life style for all to see," she writes. "Thanks to Instagram, and also to sites such as Into the Gloss and The Cut, which obsessively detail individual beauty regimens, I now know more than I ever thought possible about the bath-time habits of strangers." This piece came out a mere few months before all of our lives would change, and the influence of the bath has only grown since then—the need for a little peace and relaxation is dire.
I've seen hundreds of reviews of bath bombs, oils, bubble bath, epsom salts, and more in my years at Supergreat. I love buying bags of Dr. Teal's lavender epsom salt, I'm obsessed with everything from Bathing Culture (the Big Dipper Mineral Bath and the Face and Body Oil are incredible), I really like Maude's pH balanced bubble bath and body wash, and I have been known to go ham on my feet with a Pumice Stone after a soak.
Bathtub Party Day is a fully real, actual date that most people probably don't know about, but they should! You deserve to skip the shower and soak instead.
What are your favorite bathtub products? Candles, oils, salts, bath bombs, everything counts! Add your review below.