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It's already fall and while lots of seasonal transitions got bypassed in favor or staying inside, not gathering in large groups, and wearing masks... beauty brands are still launching newness and I am still putting them on my face. It's the one "normal" thing that I still adhere to and I'm glad that at least there's some newness to smear on my face, otherwise who knows how else my mind will lose its sense of time and relevancy? It's the little things, you know?
Anyway, Q4 is usually a big new launch season for beauty brands and we're not seeing as much as we probably would've had there not been a global pandemic but I'll take what I can get. Here are a couple stand-outs that have come out recently that I am all ABOUT. If you want to treat yourself to a little something new, here are a few I will point your wallet towards.
This is a Kosas house. We love them. Their first mascara is a volumizing and lengthening formula and it does the WORK. I do wish the brush was tapered or maybe a little thinner for my baby lashes but the formula is spot on.
Supergoop expanded their CC Cream sunscreen range with CC Screen — an all-mineral complexion coverage formula with 15 shades. I wish we weren't wearing these damn masks all the time outside so this wouldn't make a mess of them, but it's a great medium-to-full coverage dewy-natural finish formula. A lot more coverage than I was initially expecting! So far I've been using it as a spot concealer, which is all well and good.
I love liquid eyeshadows but they can betray you easily. Becca created six shades of these dual-ended matte primer and glimmer duo to much success, I think. They remind me of Glossier's Skywash (same sentiment) but these are a bit more stay-put and less sheer. I like wearing the matte side by itself, but the glimmer shadow looks great layered over it, or just smudge on my lower lashes for a bit of an eye-brightener. I love a two-fer!
I'd been hearing whispers of hype around clean, luxury beauty brand Roen's glimmer eyeshadow palettes and then finally got my hands on their newest one, 11:11. The metallic foil "powders" work best with your fingers and when you layer them up, can look totally chrome, which is awesome. I wish they were a bit bigger, but the color curations are so chic and modern.
Mother's newest mascara is a lengthening counterpart to the initial FetishEyes Mascara. Dark Star is light, fluffy, volumizing (still) but yes, a bit more lengthening than its predecessor. They're different animals, if you ask me. Dark Star is slightly less theatrical in that regard. But it's still a badass mascara that builds long, dark dramatic lashes.
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